eSalon is an innovative online beauty company specializing in personalized hair care products. Launched in 2010, eSalon has revolutionized the way people color and care for their hair by offering custom-formulated hair dye kits tailored to individual preferences and needs. The brand provides a unique virtual consultation process, allowing users to answer questions about their hair type, color goals, and preferences to receive a personalized hair color formula. eSalon's professional-grade hair color kits are crafted and shipped to customers' doors, providing a salon-quality experience in the comfort of their homes. The brand also offers a range of complementary hair care products, including shampoos, conditioners, and styling products. Known for its commitment to quality, convenience, and personalized service, eSalon has garnered a loyal customer base and has played a significant role in the evolution of at-home hair care solutions.