Wrist Mafia is a U.S.-based watch subscription service founded by Johnny Brown in 2019. The company offers a monthly subscription starting at $29, delivering a new watch valued at $100 or more to subscribers each month. Wrist Mafia claims to partner with various watch brands worldwide to provide exclusive timepieces at an affordable price . The subscription model includes options for monthly, three-month, or six-month plans, with discounts available for longer commitments. Customers can cancel their subscriptions at any time without fees or penalties . Wrist Mafia processes and ships all orders on the 15th of each month, aiming for efficient inventory management .