Bucket Culture is a basketball-inspired apparel brand founded in 2017 by Justice Jubilee, a computer engineering student and entrepreneur. The brand aims to unite basketball enthusiasts through fashion, offering a range of clothing items such as hoodies and t-shirts that feature basketball slang, iconic phrases, and cultural references. Their slogan, "Wear Your Culture," reflects the brand's mission to allow fans to express their passion for the sport off the court . Bucket Culture has gained attention for its unique designs and collaborations with basketball influencers, including Zaire Wade, Mearah O’Neal, and LiAngelo Ball . The brand's creative approach has led to viral moments on social media, contributing to its growing popularity within the basketball community.